ROLE
– Own the presales funnel for the assigned zone — from lead qualification to handover to the sales closure team.
– Design and implement effective lead management frameworks to maximize conversion rates.
– Monitor lead response times, follow-ups, and CRM hygiene to ensure high-quality customer engagement.
– Collaborate with marketing and performance teams to align campaigns with presales objectives.
– Build and optimize consultation processes that educate customers about solar solutions and financing options.
– Leverage data insights and customer feedback to refine presales scripts, offers, and pitch decks.
– Partner with on-ground sales teams to ensure smooth transitions from interest to purchase.
– Set and track KPIs for presales teams including lead-to-demo and demo-to-conversion ratios.
– Review daily, weekly, and monthly dashboards to identify opportunities for performance improvement.
– Implement continuous training and performance coaching for teleconsultants and presales executives.
– Drive customer-centric presales interactions focused on trust-building and value creation.
– Ensure all customer touchpoints deliver consistent brand messaging and service quality.
– Identify and resolve customer pain points during the presales journey through structured feedback loops.
– Lead, mentor, and motivate a team of presales professionals across multiple geographies.
– Foster a culture of accountability, collaboration, and data-driven decision-making.
– Design onboarding and skill-development programs to enhance team productivity.
– Build automation and CRM workflows to improve efficiency and data accuracy.
– Work cross-functionally with marketing, operations, and sales closure teams to streamline customer journeys.
– Analyze performance metrics to identify process bottlenecks and drive continuous improvement.

REQUIREMENTS
– 5–10 years of experience in presales, inside sales, or lead management within a B2C direct sales environment.
– At least 4 years of team-handling experience in a high-growth setup.
– Strong understanding of CRM systems, data analytics, and customer journey mapping.
– Excellent communication, problem-solving, and stakeholder management skills.
– Passion for sustainability, renewable energy, or clean-tech is a strong plus.
– Ability to thrive in a fast-paced, target-driven, and evolving organization.