Analyst – Marketing

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Analyst – Marketing

Bolt Earth – Bangalore, Karnataka, India

Refined job description

ROLE
– Oversee social and content: reach, engagement, and growth across LinkedIn, Instagram, X, YouTube, plus content calendar and output tracking
– Handle performance marketing: spend, CAC, ROAS, and campaign results across Google, Meta, and other paid channels
– Track PR and brand: coverage, mentions, and share of voice
– Perform content updates: landing pages, blog posts, product pages, and SEO metadata
– Implement and QA pixels, events, and analytics tags
– Use AI to compress work, automate reporting, and prototype internal tools
– Turn raw data into clear insights and recommendations for the team

REQUIREMENTS
– AI-native: use AI tools daily to work faster
– Hands-on coding: comfortable with HTML, CSS, and JavaScript
– Data fluency: comfortable with spreadsheets, basic SQL, and building/reading dashboards
– Bias for action: scrappy, resourceful, and able to ship without a lot of hand-holding
– Clear communicator who can explain numbers and trade-offs simply
– Experience with GA4, Looker Studio / Power BI, or Zoho CRM
– Automation experience with Zapier, Make, or scripting
– Interest in EVs, clean energy, or sustainability

BENEFITS
– Get Your EV Groove On: cover your EV EMIs
– Grow Like Crazy: courses, mentoring, and feedback
– Flex It Out: work how you work best – WFO or hybrid
– Top-Tier Wellness: flexible schedules, insurance, comprehensive wellness programs, and mental health support
– Referral rewards: earn 50% of monthly CTC of the candidate

Full job description

Website & analytics: traffic, sources, conversions, funnels (GA4, Search Console,Hotjar/Clarity). | Social & content: reach, engagement, and growth across LinkedIn, Instagram, X, YouTube, plus content calendar and output tracking. | Performance marketing: spend, CAC, ROAS, and campaign results across Google, Meta, and other paid channels. | PR & brand: coverage, mentions, and share of voice. | CRM & pipeline: lead flow, MQL/SQL movement, and marketing-sourced revenue (Zoho CRM or equivalent). Tie it together in a live dashboard (Looker Studio, Power BI, or a lightweight custom build) that leadership can check any time. | Be the go-to person for getting things live quickly, without waiting on an engineering sprint | Content updates: landing pages, blog posts, product pages, and SEO metadata. | Code updates: HTML/CSS/JS tweaks, component changes, and CMS work | (WordPress, Webflow, or a modern framework). | Tracking & tags: implement and QA pixels, events, and analytics tags. | Speed & quality: ship reliably, test before publish, and keep the site fast and clean. | Use AI to compress the work of several roles into one: | Draft and repurpose content, ad copy, and briefs with AI, then refine for brand voice. | Automate reporting, data cleanup, and repetitive workflows (Zapier/Make, scripts, AI agents). | Prototype internal tools and micro-sites rapidly with AI coding assistants. | Turn raw data into clear insights and recommendations for the team. | AI-native: you already use AI tools daily and reach for them instinctively to work faster. | Hands-on coding: comfortable with HTML, CSS, and JavaScript; can read and modify a codebase and work in a CMS. | Data fluency: comfortable with spreadsheets, basic SQL, and building/reading dashboards. | Marketing curiosity: understand the basics of digital marketing funnels, SEO, and paid channels (or eager to learn fast). | Bias for action: scrappy, resourceful, and able to ship without a lot of hand-holding. | Clear communicator who can explain numbers and trade-offs simply. | Experience with GA4, Looker Studio / Power BI, or Zoho CRM. | Familiarity with a modern framework (React/Next.js) or Webflow/WordPress. | Exposure to performance marketing (Google/Meta Ads) or SEO tooling. | Automation experience with Zapier, Make, or scripting. | Interest in EVs, clean energy, or sustainability. | Get Your EV Groove On: We’ll cover your EV EMIs. Yes, really. | Grow Like Crazy: Courses, mentoring, and all the feedback you can handle. | Flex It Out: Work how you work best – WFO or hybrid. | Top-Tier Wellness: Flexible schedules, insurance, comprehensive wellness programs, and mental health support. | Referral rewards: Share the Bolt.Earth love and earn 50% of monthly CTC of the candidate.