Develop and execute comprehensive SEO strategies to improve organic search visibility across all business verticals. Perform extensive keyword research and mapping aligned with business objectives and customer search intent. Identify high-value keyword opportunities for service pages, product pages, blogs, and landing pages. Conduct regular competitor analysis and monitor emerging search trends within the recycling, sustainability, manufacturing, and critical minerals sectors. | Develop and execute comprehensive SEO strategies to improve organic search visibility across all business verticals. | Perform extensive keyword research and mapping aligned with business objectives and customer search intent. | Identify high-value keyword opportunities for service pages, product pages, blogs, and landing pages. | Conduct regular competitor analysis and monitor emerging search trends within the recycling, sustainability, manufacturing, and critical minerals sectors. | Conduct regular technical SEO audits to identify and resolve issues related to: Crawlability Indexation Site Architecture XML Sitemaps Robots.txt Canonicalization Schema Markup Core Web Vitals Page Speed Optimization Coordinate with developers to ensure timely implementation of SEO recommendations. | Conduct regular technical SEO audits to identify and resolve issues related to: | Crawlability | Indexation | Site Architecture | XML Sitemaps | Robots.txt | Canonicalization | Schema Markup | Core Web Vitals | Page Speed Optimization | Coordinate with developers to ensure timely implementation of SEO recommendations. | Optimize website content, metadata, URLs, internal linking, headings, and image optimization. Ensure all website pages follow SEO best practices. Improve content relevance and search visibility across existing pages. | Optimize website content, metadata, URLs, internal linking, headings, and image optimization. | Ensure all website pages follow SEO best practices. | Improve content relevance and search visibility across existing pages. | Work closely with content writers to develop SEO-driven content calendars. Prepare content briefs based on keyword opportunities. Identify new blog topics and landing pages to improve organic traffic and lead generation. | Work closely with content writers to develop SEO-driven content calendars. | Prepare content briefs based on keyword opportunities. | Identify new blog topics and landing pages to improve organic traffic and lead generation. | Develop and execute ethical white-hat link-building strategies. Build high-quality backlinks through: Digital PR Industry partnerships Guest blogging Outreach campaigns Directory submissions Citation building Monitor backlink quality and domain authority. | Develop and execute ethical white-hat link-building strategies. | Build high-quality backlinks through: | Digital PR | Industry partnerships | Guest blogging | Outreach campaigns | Directory submissions | Citation building | Monitor backlink quality and domain authority. | Monitor SEO performance using: Google Search Console Google Analytics 4 SEMrush Ahrefs Moz Track: Keyword Rankings Organic Traffic CTR Impressions Indexed Pages Backlinks Conversion Performance Prepare monthly SEO performance reports with actionable insights and recommendations. | Monitor SEO performance using: | Google Search Console | Google Analytics 4 | SEMrush | Ahrefs | Moz | Track: | Keyword Rankings | Organic Traffic | CTR | Impressions | Indexed Pages | Backlinks | Conversion Performance | Prepare monthly SEO performance reports with actionable insights and recommendations. | Stay updated with Google algorithm updates, Core Web Vitals, and AI-powered search experiences such as Search Generative Experience (SGE). Recommend improvements based on changing search behavior and industry best practices. | Stay updated with Google algorithm updates, Core Web Vitals, and AI-powered search experiences such as Search Generative Experience (SGE). | Recommend improvements based on changing search behavior and industry best practices. | Bachelor's degree in Marketing, Communications, Information Technology, or a related discipline (preferred). 3–5 years of dedicated SEO, AEO & GEO experience with a proven track record of improving keyword rankings and organic traffic. Experience working with B2B, Manufacturing, Industrial, Sustainability, Enterprise, or Technology brands is preferred. Strong expertise in: Technical SEO On-page SEO Off-page SEO Keyword Research Content Optimization Link Building Site Audits Hands-on experience with: Google Search Console Google Analytics 4 (GA4) SEMrush / Ahrefs / Moz Working knowledge of: Schema Markup Core Web Vitals Website Architecture HTML/CSS (basic understanding) Crawl Budget Optimization Strong analytical and reporting skills. Excellent communication and cross-functional collaboration abilities. Understanding of AI-driven search trends and evolving search engine algorithms. | Bachelor's degree in Marketing, Communications, Information Technology, or a related discipline (preferred). | 3–5 years of dedicated SEO, AEO & GEO experience with a proven track record of improving keyword rankings and organic traffic. | Experience working with B2B, Manufacturing, Industrial, Sustainability, Enterprise, or Technology brands is preferred. | Strong expertise in: | Technical SEO | On-page SEO | Off-page SEO | Keyword Research | Content Optimization | Link Building | Site Audits | Hands-on experience with: | Google Search Console | Google Analytics 4 (GA4) | SEMrush / Ahrefs / Moz | Working knowledge of: | Schema Markup | Core Web Vitals | Website Architecture | HTML/CSS (basic understanding) | Crawl Budget Optimization | Strong analytical and reporting skills. | Excellent communication and cross-functional collaboration abilities. | Understanding of AI-driven search trends and evolving search engine algorithms.