Regional Sales Manager (RSM)
Regional Sales Manager (RSM)
Refined job description
ROLE
– Achieve monthly, quarterly, and annual sales targets
– Drive primary and secondary sales in assigned region
– Increase market share and dealer productivity
– Monitor sales pipeline and conversion
– Appoint new distributors and dealers
– Activate inactive dealers
– Strengthen relationship with key channel partners
– Conduct regular dealer visits and business reviews
– Set targets and KPIs for team members
– Conduct field coaching and performance reviews
– Improve team productivity and discipline
– Identify new cities and growth markets
– Expand rural and semi-urban distribution
– Develop electrician, retailer, EPC, and installer network
– Prepare regional sales plan and forecasting
– Execute schemes, promotions, and market campaigns
– Ensure stock availability with distributors
– Coordinate with operations and supply chain teams
– Ensure timely payment collections
– Monitor outstanding and dealer credit limits
– Reduce overdue and bad debt risk
– Conduct dealer meets and product training programs
– Train channel partners on product features and installation basics
– Improve dealer engagement and loyalty
– Track competitor pricing, schemes, and market activities
– Share customer insights and market trends with management
– Identify new product opportunities
– Maintain accurate reporting in CRM
– Submit sales forecast, visit reports, and MIS
– Monitor team activities and productivity metrics
REQUIREMENTS
– Channel Sales Management
– Dealer Network Development
– Team Leadership
– Negotiation & Closing
– Business Planning
– Relationship Management
– Analytical & Reporting Skills
– CRM & Excel Knowledge
– Market Expansion Strategy
BENEFITS
– Opportunity to build a India’s no 1 Solar Company
– Fast-growth and entrepreneurial work culture
– High ownership and leadership exposure
– Performance-driven rewards and career growth
– Exposure to build deep distribution network in Solar Industry
Full job description
About Us
Loom Solar, founded in 2018 by visionary brothers Amol and Amod Anand, has rapidly emerged as one of
India's Fastest Growing D2C brands
. This Faridabad, Haryana based solar company specializes in the manufacturing of cutting-edge solar panels, inverters, and lithium batteries, catering to both residential and commercial needs.
Our journey began with a mission to revolutionize access to advanced solar technology across India, ensuring even the most remote areas benefit from sustainable energy solutions through our robust e-commerce platform. At Loom Solar, we are committed to driving the green energy transition and empowering every corner of India with reliable and innovative solar power solutions.
Job Description
The Regional Sales Manager (RSM) will be responsible for driving dealer/distributor sales
growth, expanding channel network, improving market penetration, and achieving regional
revenue targets for solar products including solar panels, lithium batteries, inverters, and
complete solar solutions.
The role requires strong channel sales experience, team handling capability, dealer relationship
management, and execution excellence in the solar or electrical industry.
Key Responsibilities
1. Sales & Revenue Growth
•
Achieve monthly, quarterly, and annual sales targets
•
Drive primary and secondary sales in assigned region
•
Increase market share and dealer productivity
•
Monitor sales pipeline and conversion
2. Dealer & Distributor Development
•
Appoint new distributors and dealers
•
Activate inactive dealers
•
Strengthen relationship with key channel partners
•
Conduct regular dealer visits and business reviews
3. Team Management
•
Lead and manage Area Sales Managers (ASM), Territory Sales Officers (TSO), and
Dealer Success Executives
•
Set targets and KPIs for team members
•
Conduct field coaching and performance reviews
•
Improve team productivity and discipline
4. Market Expansion
•
Identify new cities and growth markets
•
Expand rural and semi-urban distribution
•
Develop electrician, retailer, EPC, and installer network
5. Business Planning & Execution
•
Prepare regional sales plan and forecasting
•
Execute schemes, promotions, and market campaigns
•
Ensure stock availability with distributors
•
Coordinate with operations and supply chain teams
6. Collections & Credit Control
•
Ensure timely payment collections
•
Monitor outstanding and dealer credit limits
•
Reduce overdue and bad debt risk
7. Training & Dealer Engagement
•
Conduct dealer meets and product training programs
•
Train channel partners on product features and installation basics
•
Improve dealer engagement and loyalty
8. Market Intelligence
•
Track competitor pricing, schemes, and market activities
•
Share customer insights and market trends with management
•
Identify new product opportunities
9. CRM & Reporting
•
Maintain accurate reporting in CRM
•
Submit sales forecast, visit reports, and MIS
•
Monitor team activities and productivity metrics
Requirements
•
Channel Sales Management
•
Dealer Network Development
•
Team Leadership
•
Negotiation & Closing
•
Business Planning
•
Relationship Management
•
Analytical & Reporting Skills
•
CRM & Excel Knowledge
•
Market Expansion Strategy
Benefits
•
Opportunity to build a India’s no 1 Solar Company
•
Fast-growth and entrepreneurial work culture
•
High ownership and leadership exposure
•
Performance-driven rewards and career growth
•
Exposure to build deep distribution network in Solar Industry
I'm interested
