Regional Sales Manager (RSM)

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Regional Sales Manager (RSM)

Loom Solar – Faridabad, Haryana, India

Refined job description

ROLE
– Achieve monthly, quarterly, and annual sales targets
– Drive primary and secondary sales in assigned region
– Increase market share and dealer productivity
– Monitor sales pipeline and conversion
– Appoint new distributors and dealers
– Activate inactive dealers
– Strengthen relationship with key channel partners
– Conduct regular dealer visits and business reviews
– Set targets and KPIs for team members
– Conduct field coaching and performance reviews
– Improve team productivity and discipline
– Identify new cities and growth markets
– Expand rural and semi-urban distribution
– Develop electrician, retailer, EPC, and installer network
– Prepare regional sales plan and forecasting
– Execute schemes, promotions, and market campaigns
– Ensure stock availability with distributors
– Coordinate with operations and supply chain teams
– Ensure timely payment collections
– Monitor outstanding and dealer credit limits
– Reduce overdue and bad debt risk
– Conduct dealer meets and product training programs
– Train channel partners on product features and installation basics
– Improve dealer engagement and loyalty
– Track competitor pricing, schemes, and market activities
– Share customer insights and market trends with management
– Identify new product opportunities
– Maintain accurate reporting in CRM
– Submit sales forecast, visit reports, and MIS
– Monitor team activities and productivity metrics

REQUIREMENTS
– Channel Sales Management
– Dealer Network Development
– Team Leadership
– Negotiation & Closing
– Business Planning
– Relationship Management
– Analytical & Reporting Skills
– CRM & Excel Knowledge
– Market Expansion Strategy

BENEFITS
– Opportunity to build a India’s no 1 Solar Company
– Fast-growth and entrepreneurial work culture
– High ownership and leadership exposure
– Performance-driven rewards and career growth
– Exposure to build deep distribution network in Solar Industry

Full job description

About Us
Loom Solar, founded in 2018 by visionary brothers Amol and Amod Anand, has rapidly emerged as one of
India's Fastest Growing D2C brands
. This Faridabad, Haryana based solar company specializes in the manufacturing of cutting-edge solar panels, inverters, and lithium batteries, catering to both residential and commercial needs.
Our journey began with a mission to revolutionize access to advanced solar technology across India, ensuring even the most remote areas benefit from sustainable energy solutions through our robust e-commerce platform. At Loom Solar, we are committed to driving the green energy transition and empowering every corner of India with reliable and innovative solar power solutions.
Job Description
The Regional Sales Manager (RSM) will be responsible for driving dealer/distributor sales
growth, expanding channel network, improving market penetration, and achieving regional
revenue targets for solar products including solar panels, lithium batteries, inverters, and
complete solar solutions.
The role requires strong channel sales experience, team handling capability, dealer relationship
management, and execution excellence in the solar or electrical industry.
Key Responsibilities
1. Sales & Revenue Growth

Achieve monthly, quarterly, and annual sales targets

Drive primary and secondary sales in assigned region

Increase market share and dealer productivity

Monitor sales pipeline and conversion
2. Dealer & Distributor Development

Appoint new distributors and dealers

Activate inactive dealers

Strengthen relationship with key channel partners

Conduct regular dealer visits and business reviews
3. Team Management

Lead and manage Area Sales Managers (ASM), Territory Sales Officers (TSO), and
Dealer Success Executives

Set targets and KPIs for team members

Conduct field coaching and performance reviews

Improve team productivity and discipline
4. Market Expansion

Identify new cities and growth markets

Expand rural and semi-urban distribution

Develop electrician, retailer, EPC, and installer network
5. Business Planning & Execution

Prepare regional sales plan and forecasting

Execute schemes, promotions, and market campaigns

Ensure stock availability with distributors

Coordinate with operations and supply chain teams
6. Collections & Credit Control

Ensure timely payment collections

Monitor outstanding and dealer credit limits

Reduce overdue and bad debt risk
7. Training & Dealer Engagement

Conduct dealer meets and product training programs

Train channel partners on product features and installation basics

Improve dealer engagement and loyalty
8. Market Intelligence

Track competitor pricing, schemes, and market activities

Share customer insights and market trends with management

Identify new product opportunities
9. CRM & Reporting

Maintain accurate reporting in CRM

Submit sales forecast, visit reports, and MIS

Monitor team activities and productivity metrics
Requirements

Channel Sales Management

Dealer Network Development

Team Leadership

Negotiation & Closing

Business Planning

Relationship Management

Analytical & Reporting Skills

CRM & Excel Knowledge

Market Expansion Strategy
Benefits

Opportunity to build a India’s no 1 Solar Company

Fast-growth and entrepreneurial work culture

High ownership and leadership exposure

Performance-driven rewards and career growth

Exposure to build deep distribution network in Solar Industry
I'm interested